Privacy Policy
Last updated: 19 September 2026
Identity and Role of the Data Controller
showfrontza operates as the data controller for personal data collected through this website. We are a Singapore-based company providing health insurance services. Our registered address is 75 Bras Basah Road, Income Centre, Singapore 189557 and we can be contacted at [email protected] or 6788 1777.
Scope of This Notice
This privacy policy applies to all visitors and users of our website who are located in Singapore or interact with our health insurance products and services. It covers data collected via our commercial website, contact forms, and any blog content.
Categories of Personal Data Collected
We collect personal data such as name, contact details, health information, insurance history, and browsing data. Sources include direct input from users, cookies, third-party service providers, and public records where permitted under Singapore law.
Purposes and Legal Bases for Processing
Data is processed to provide quotes, manage policies, comply with regulatory requirements, improve services, and send marketing communications where consent is obtained. Each purpose has a specific legal basis under the PDPA including consent, legitimate interests, and contractual necessity.
Requirement to Provide Data and Consequences
Providing certain personal data is necessary to obtain insurance quotes or services. Failure to provide required information may result in inability to process applications or deliver coverage.
Cookies and Similar Technologies
We use cookies for functionality, analytics, and advertising. Please refer to our separate Cookie Policy for detailed information on types used and how to manage preferences via the site-wide cookie banner.
Processors, Recipients and Legal Disclosures
We share data with service providers such as payment processors, reinsurers, and IT support vendors under contractual safeguards. Disclosures may also occur when required by law or regulatory bodies in Singapore.
International Transfers and Safeguards
Where data is transferred outside Singapore, we ensure appropriate safeguards including contractual clauses and consent where required by the PDPA to protect your information.
Retention Periods
Personal data is retained only as long as necessary for the purposes collected, typically for the duration of the insurance policy plus seven years to meet regulatory and legal obligations, after which it is securely deleted.
Security and Data Minimisation
We implement reasonable technical and organisational measures to protect data and collect only what is needed. No security measure is absolute and users should also take precautions.
Data Subject Rights
Under the PDPA you have rights to access, correct, and withdraw consent for your personal data. To exercise these rights contact us using the details above or via the Contacts page form.
Withdrawal of Consent and Objection to Marketing
You may withdraw consent at any time and object to direct marketing or profiling by contacting [email protected]. This will not affect processing carried out prior to withdrawal.
Right to Complain
If you are dissatisfied with our handling of your data you may lodge a complaint with the Personal Data Protection Commission of Singapore.
Children and Age Restrictions
Our services are intended for adults. We do not knowingly collect data from individuals under 18 without parental consent where applicable.
Automated Decision-Making and Profiling
We may use automated tools for risk assessment in insurance applications. You have the right to request human review of significant decisions.
Policy Changes
We may update this policy periodically. Changes will be posted on this page with a revised last-updated date. Continued use of the site constitutes acceptance of the updated policy.